GREENVILLE, South Carolina, June 21, 2022 /PRNewswire/ — DOM360, an industry-leading full-service digital marketing agency and artificial intelligence software company that generates millions of leads for automotive dealerships across the country, announced its recent success in creating of a one-of-a-kind digital campaign with Qvale Automotive Group, headquartered in West Palm Beach, Floridawhich resulted in more than one $547,000 (968%+) increase in new revenue.
In early 2021, Qvale developed a new service department process that was more transparent to its customers and unique in the industry. With fewer cars on the road and a shortage of inventory in the face of growing demand, Qvale embraced digital tools and created a stronger customer experience. From the customer’s perspective, auto service has often caused uncertainty. Uncertainties about what repairs are needed and the breakdown of costs versus wait and see.
“Creating the best customer service has been at the heart of what we do best. Launching an exceptional, digital car shopping experience was necessary to expand into a more positive service and repair program. We knew we had the right idea in mind and needed our supplier partners to help bring our vision to life. We couldn’t be happier with the results and continue to build on our excellence in innovation,” said Geno WalshQvale’s Executive Director of Operations.
Qvale has identified and selected three supplier partners focused on what DOM360 calls vision, collaboration and personalization. The first vendor provided the technology to both the consumer and Qvale. This technology offers a video and summary of repair needs from the service team to the customer who can approve or deny. This removes uncertainty, providing full transparency and a very robust and simple service process for both customer and dealer.
The second vendor has selected compiled data to enable actionable insights, showing what vendors or partners are doing for you so you can properly plan your budget.
Qvale, having established a long-term relationship with DOM360, brought the DOM360 team to the table to create a brand for Qvale’s innovative new service process, as well as a series of campaigns to increase awareness and service appointments for their dealers. DOM360 is recognized for its ability to collaborate and customize with its client partners to define an innovative approach with guaranteed results.
“When we first engaged with Geno and Qvale on this unique opportunity, we knew that the measure of success would come from building our existing partnerships and developing new ones, drawing on our years of expertise. Within weeks, we developed custom creatives and used the latest digital media tactics to launch Qvale’s service program which resulted in a 968%+ ROI in the first 90 days. power of partnership, we combined the right vision, customized the right strategy and accelerated collaboration for this big win,” said Robert DonovanCEO of DOM360.
DOM360 has developed a personalized brand story through video, website, email, social media and SEO/SEM tactics, leading to substantial results that continue to grow beyond campaign parameters established.
DOM360 is a full-service agency and industry leader in AI software that generates millions of leads for dealerships across the country. The agency has focused exclusively on the automotive industry for over a decade and has corporate partnerships with Toyota and Lexus, as well as partnerships with over one hundred Tier 3 dealer groups across the country. Founded by Robert Donovan in 2008, DOM360 has offices in Greenville, South Carolinaand Boca Raton, Florida.
For more information visit: www.dom360.com.
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